Posts Tagged ‘confusion’

Hello again.

I’d intended to post something more, ‘ere now, on the subject of honesty in marketing.

It wasn’t my intention to simply leave it where I left it. In fact, in case you couldn’t tell, I actually had a strategy, or triad of posts, in mind when I began with the question ‘Is Honest Marketing An Oxymoron’ and then confirmed that it is. But I’ve been writing all my posts here myself, and some family health matters have come up that have delayed the intended third post.

Yes, I could have hired it out, but it’s just not my wont these days.

So… I’m just posting this as a notice that I still intend a few more words on this subject, as I believe where the confusion lies is that honest marketing may actually be the wrong terminology, and not exactly what customers are looking for anyway.

What your customers and my customers want — and what we all want as consumers — is marketing with integrity.

So if you’re not sure why I’m making that distinction, what I mean by it, what the difference is, or why it’s important to understand, I hope you’ll stay tuned and check the blog again sometime soon.

Thanks.